ALLIYA ESCANDOR
GDD DIPLOMA
Alliya is a designer who blends her architectural background with a passion for graphic design, creating visuals that are structured, timeless, and thoughtful. She thrives in branding, layout, packaging, and visual communication, with a style that’s soft, minimal, and just the right touch of colour. Obsessed with InDesign, she finds joy in slow days, making trinkets for loved ones, and appreciating the small details that bring a design or space to life. Having worked with startups and small businesses on their branding, Alliya is eager to continue making a meaningful impact through creative projects.
Now take a look at my work
Dean's List
2023–2024
CHARLIE
Charlie is a playful and bold chocolate brand featuring 24-piece squares in milk, dark, and white varieties. The clean, minimalist packaging mirrors the brand’s youthful and straightforward personality, while the square packaging perfectly aligns with the product itself.
Though quality and design take the spotlight, Charlie also prioritizes sustainability, using all-natural ingredients and eco-friendly materials. The sleek packaging and bold branding make it a standout choice for chocolate lovers seeking both indulgence and simplicity.
SELF-BRANDING
For my self-branding project, I chose a colour palette of off-white, charcoal black, and vibrant red. These colours balance minimalist elegance with warmth and personality. The design reflects my desire to create a brand that feels both inspiring and easy to connect with.
I paired a classic serif font for the headlines with a clean sans serif for the body text to blend tradition with modernity. My logo features a custom "a" with a swoosh that subtly forms an "r," representing both my first and second names, Alliya and Rian. The wordmark is simple, flexible, and adaptable, while my thirdmark adds a playful twist to the overall look. This branding is all about timeless design that feels personal, meaningful, and approachable.
I paired a classic serif font for the headlines with a clean sans serif for the body text to blend tradition with modernity. My logo features a custom "a" with a swoosh that subtly forms an "r," representing both my first and second names, Alliya and Rian. The wordmark is simple, flexible, and adaptable, while my thirdmark adds a playful twist to the overall look. This branding is all about timeless design that feels personal, meaningful, and approachable.
