LATICIA SCHUTTE
BFA GDD MAJOR
Laticia is a graphic designer graduating with a Bachelor of Fine Arts degree. She has a deep passion for creativity, and design has become a fulfilling way for her to express this. Her work spans brand identity, illustration, UI/UX, packaging, and motion graphics, always balancing aesthetics with functionality. Whenever possible, she enjoys incorporating traditional art techniques into her digital work, adding a handcrafted element to her designs. She strives to create designs that are beautiful and purposeful.
Now take a look at my work
CityStudio Hubbub #11
People's Choice Award
2023
NELLY AND THE NOODLESNORT
This children’s book was designed to help kids build empathy and confidence when interacting with animals. Through fun storytelling and engaging illustrations, it fosters understanding of animal behavior and encourages kindness while making connections with furry friends.
The illustrations for this book were created using a blend of traditional media and digital techniques, with hand-drawn artwork scanned, edited, and composed digitally.
THE CAVOK CAFE
The CAVOK Cafe is a brand created for an aviation-themed café owned by a pilot who also loves to bake. This brand identity combines a vintage, cutesy café feel with playful aviation elements, blending both passions into a cohesive and charming visual experience.
CAVOK: Is an abbreviation often used by those in the field of aviation, which stands for Clouds And Visibility OK. Simplified, it implies that it will make for an nice day of flying. This was used for the name and also the tagline “The perfect day for a treat.”
The brand identity is designed to translate across platforms, from packaging to social media as shown in this animated logo reveal. Its consistent visual language creates a unified experience that feels both playful and professional at every touchpoint.
